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Southern Saddlebred Sales, partnered with Addis Live Online Auctions, will once again offer a Holiday Online Auction on Tuesday, December 2, 2014. Entries in this sale must be invited or pre-approved, as there is a minimum opening bid of $5,000.

In order to be included, consigners should contact James or Jackie  Hale with information about their entry, and possibly a photo or video clip for review. The entry fee is $250 and that covers the set up of the webpage, promotion of the horses for sale via mass email and social media, and the Minimum Bid/RNA of $5,000. Consignors may set a higher minimum acceptable bid if they wish, with a RNA fee of 5%. The commission rate is 12% of the sale price.

The key to success in an Online Auction is to enter early enough for buyers to have time to investigate the horses offered for sale, and to have good quality video and photos. Prospective bidders are encouraged to do their homework, contact the consignor and pay a visit to see the horse if time allows. Once a horse is entered in the sale it must be sold through the auction – there are NO OUTS. Visit the website for more details and to download a consignment form: SouthernSaddlebredSales.com.

Entries are being accepted through the end of November. Contact the Hales at SouthernSaddlebredSales@aol.com or give them a call for more information: Jackie, 205-862-8851, or James, 205-478-1332.